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Van graphics survey

John R. Hall
John R. Hall Member Posts: 2,245
Please give us your thoughts on the power of graphics:

http://www.achrnews.com/HTML/BNP_GUID_9-5-2006_A_10000000000000331301

Comments

  • nicholas bonham-carter
    nicholas bonham-carter Member Posts: 8,578
    graphics

    they talk about "eye-catching graphics" when they should be concerned with information and legibility from a distance and neither van is particularly good in that respect.
    think about the comercial vehicles you see while driving and what makes some of them stand out as adverts for the owner.
    better test all proposed graphics on people without teenage eyesight here on the wall!!--nbc
  • ScottMP
    ScottMP Member Posts: 5,883
    Very Well Said ...

    My logo was designed by my cousin. I did'nt care for it at first but I used it. It was the best decision I ever made for my company.

    You can see my trucks a half mile away and you know right away that it us.

    When you pass a truck going the other way on the highway or in someones driveway, you don't have time to read a lot of stuff. Nor do you have time to figure out what the "colorfull graphics" are actually trying to tell you.

    my 2 cents

    Scott

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